Want more customers? More sales? Bigger profits? Then you’ve come to the right place! Starting a new business in Paraparaumu is never easy – especially when there are thousands of things you need to think about.
However, making sure you have an effective marketing strategy in place can make all the difference when it comes to the success of your company. After all, according to Statistics New Zealand research, a huge 53% of small and medium sized enterprises fail within their first three years. If you want your business to have the best chance of success, you’re going to have to get serious about your marketing. Thankfully, we’re going to tell you exactly how to do that! Read on to find out more.
1. Use social media
Social media is one of the most powerful ways to market your new business, so if it’s something you haven’t thought about, you should definitely try it. Whether it’s Facebook or Twitter, you’ll be able to attract an audience who might otherwise not have heard about your company – especially a younger demographic.
Using social media is a great way for your consumers to build a relationship with your brand, and you will be able to tell them about new products and services with just a click of a button. For more effective digital marketing, encourage your followers to like, share, and comment on your content – this can help to spread the word and attract even more people to your social channels.
2. Have a good website ready
Although this one sounds simple, you’ll be surprised at how many businesses in New Zealand fail to do this. If you want your company to succeed, you’ll want people to be able to find you online – and a good website can help them do exactly that. Make sure your site is user-friendly and full of great content that really resonates with the reader. Incorporate videos, tutorials, graphics, images, and product demos – be as creative as you like! If you’re still struggling to attract custom, look into search engine optimisation – or SEO.
This can help make your website more attractive for search engines who will rank your content based on its quality and relevance. Appearing high on the search engine results page can be great for your business, and will attract customers who are looking for a particular product or service in Paraparaumu.
3. Get good sign writing
Sometimes the best marketing ideas are the most simple. Whether it’s custom-made calendars, business cards,real estate signs, notepads, or labels, print materials like these are a great way to expose your business brand to the local population. You’ll be able to hand out this promotional material as a free gift, or use direct marketing to introduce a new product or service.
Looking for signwriters in Paraparaumu?
If you’re looking for signwriting services that can help you market your Paraparaumu business, then look no further than Web2Print Downunder – the company that specialises in customised and personally designed templates for your printed marketing material. For more information on how Web2Print Downunder can benefit your new company, head over to www.web2printdownunder.co.nz to view their wide range of products.